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Yunke Xiao

I am from Beijing, China. Three years ago, I followed my desire and passion in the field of design and transferred from one of China’s best business schools to SVA, started my journey as a design student in the design department. Although I am possession of knowledge and skills of both the design industry and business, I understand that the only way to create more value is to combine the two. I believe branding is such a field which could maximize my own advantages. 

 

During the years in SVA, I've interned in different companies including design studio LAVA Beijing and platform-based creative market Tezign. I gradually understand why some specific kind of visuals could work as part of the brand promoting strategy successfully, and I wish to figure out the systematic logic behind them. After I complete SVA’s branding program I would like to work for a design consulting company and become a brand designer with both design skills and business strategies. For the long term, I plan to start my own design studio.

The curriculum for The Masters in Branding Program allows students to create frameworks to guide brand, design and business development, critically evaluate brand, business, marketing and design strategies and Master the intellectual link between leadership and creativity. Learn more...

 

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Debbie Millman
Chair, Co-founder

 

Emily Weiland

Director of Operations, Graduate Advisor

 

Steven Heller
Co-founder, Faculty Advisor