Jason is a brand strategist based out of NYC. Although he graduated from the University of California Davis with a degree in Economics and Chinese, he knew his true calling was in the arts and human identities. He worked as a marketing consultant for a start-up in Taipei upon graduation and helped several Taiwanese brands shift their identities to be marketable for the US.
Jason moved to NYC towards the end of 2016 and has helped the Museum of Modern Art’s retail department with sales, marketing and social media.
Jason is a firm believer that we are more similar than we are different, despite what the media tells us, and is excited to create impactful identities with his diverse cast of colleagues. He plans to test the limits of his creative and strategic thinking in the SVA Branding program and contribute to the world of design and advertising at a global branding agency in the future: connecting East and West.