Katie’s interest in branding is rooted in a love for storytelling.
Her story started in Milwaukee, Wisconsin, growing up a major Cheesehead and (unsurprisingly) lover of cheese. She later ventured to Los Angeles where she graduated Magna Cum Laude from the University of Southern California with a BA in Print Journalism and Communication Design.
After stints in London, Thailand, New Zealand, and Minocqua, Wisconsin as a waterski instructor, she landed in New York City. There, Katie became an art director for e-commerce sites such as Milly, Amazon, and currently, Minibar Delivery. She loves to craft brand identities, working on digital, print, and integrated campaigns to help achieve strategic goals and develop a brand’s voice.
Katie resides in Brooklyn, but can be found reading graphic novels, playing on her 3-time champion softball team (Go Wolfpack!), flea market diving, and seeking out the best guacamole in the city.