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Kyle Rajaniemi

Kyle likes to build things! Many mornings are disturbed by the sound of his electric planer mowing down surfboard foam or by a drill, fixing something he most likely took apart. He is fascinated by how things work and loves to learn about the world by experiencing it. Having grown up in Colorado, he is attached to the outdoors, his closet resembles an REI sales floor and he can never decide if he likes winter or summer better. He believes shoes should always be optional and he would love for flip-flops to become an acceptable piece of business attire.   


Kyle received a degree in Communications from Hamilton College and now works for OtterBox helping to grow and expand the brand’s presence in the carrier and outdoor retail channels. His passion for branding comes from his deep love of Disney and from companies who stick to their core values above all else.   

The curriculum for The Masters in Branding Program allows students to create frameworks to guide brand, design and business development, critically evaluate brand, business, marketing and design strategies and Master the intellectual link between leadership and creativity. Learn more...


Come check out the branding studio. Make an appointment...

Debbie Millman
Chair, Co-founder


Emily Weiland

Director of Operations, Graduate Advisor


Steven Heller
Co-founder, Faculty Advisor