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Personalization can now be found in almost every industry, from personal care & beauty to fashion, CPG to health & wellness. The question is, why? Why is this mostly kitchy and dated concept so trendy? Why is the perceived value so much higher when it carries our name? And why is it resonating now?
For millennia, societies have broken bread together while coming together and connecting. A family gathered at the end of the day, catching up with a friend, even America’s most widely celebrated holiday — Thanksgiving — they all center around a central meal. Food has always been entwined into the fabric of our culture but it seems to be particularly so with a certain age group — my generation, the millennials.
In celebration of our fall 2018 application season, we've made a video of alumni, who've shared about their experiences in the one-year Masters in Branding program and how it shaped their thinking, influenced their career path, and helped them see what's possible. 
February 26, 2018

The curriculum for The Masters in Branding Program allows students to create frameworks to guide brand, design and business development, critically evaluate brand, business, marketing and design strategies and Master the intellectual link between leadership and creativity. Learn more...

 

Come check out the branding studio. Make an appointment...

Debbie Millman
Chair, Co-founder

 

Emily Weiland

Director of Operations, Graduate Advisor

 

Steven Heller
Co-founder, Faculty Advisor