Named one of Ad Age’s “Women to Watch,” Christine Mau has been a driving force in furthering the role and value of design in corporations and culture. As a brand strategist and global creative director, advocate, and educator, Christine has built a career leveraging the power and purpose of brands with organizations, agencies and institutions all over the world.
In her current role as Sr Brand Strategy Director at Medline, she leads the brand strategy and creative team, focused on positioning and integrated marketing for medical and surgical solutions to healthcare providers. Prior to that, Christine led the global design thinking transformation for Kimberly-Clark’s consumer and B2B brands including Kleenex, Andrex, Huggies, and U by Kotex.
Christine helped to launch the social change campaign, NO MORE, to raise awareness and engagement around ending domestic violence and sexual assault. She helped co-create the organization’s positioning and signature blue logo, and supported the launch of “UK says No More.”
Her team’s design and branding work has been recognized by Diamond Pentawards, Effie, The DieLine Awards and others. She has been honored with the prestigious AIGA Fellow award, named one of the 21 Leaders of the 21st Century by Women’s e-News and a top Brand Innovator by Brand Packaging Magazine. Outside of Medline, she enjoys her role as a mentor, keynote speaker and juror at conferences and competitions worldwide.