Instructor, Class of 2012
As a Strategy Director at Interbrand, Andrew partners with clients to grow their businesses and brands through clear strategy and exceptional customer experiences. Andrew approaches his work through the philosophical lens that design and strategy must be intertwined to bring the most value to clients and create the most impact.
Andrew has worked across a range of industries to help organizations build a set of powerful, strategic tools to drive competitive advantage. Engagements span all aspects of brand strategy, from positioning to architecture to in-market experiences. Andrew’s expertise is concentrated in technology (Hewlett Packard, Canon, Absolute Software, Verifone), financial services (TD Bank, Morgan Stanley, Credit Suisse, Prudential) and professional services (Boston Consulting Group, Winston & Strawn, Akin Gump).
In addition to complex engagements for global corporations, Andrew also helps to build emotionally driven brands in the lifestyle (Breedlove Guitars, Yoga Six) and non-profit sectors (Vitamin Angels, Telluride Arts District, World Vision International).
Andrew holds a B.F.A. in Communication Design from Washington University in St. Louis and a Masters in Branding from the School of Visual Arts (SVA), where he received the Paula Rhodes Award for Exceptional Achievement.
Andrew’s work has been featured in Communication Arts, Fast Company Design, swissmiss, PSFK, Gizmodo, Huffington Post, and Adweek.