requirements

▪ COMPLETED ONLINE APPLICATION FORM AND REGISTRATION FEE

▪ BACHELOR'S DEGREE FROM A REGIONALLY ACCREDITED COLLEGE OR UNIVERSITY

▪ OFFICIAL TRANSCRIPTS. APPLICANTS WHO HAVE ATTENDED INSTITUTIONS OUTSIDE OF THE UNITED STATES MUST PROVE THAT THEIR EDUCATIONAL BACKGROUND IS EQUIVALENT TO THE U.S. BACHELOR'S DEGREE. TRANSCRIPTS MUST BE EVALUATED BY AACRAO (HTTP://WWW.AACRAO.ORG/), ECE (HTTP://WWW.ECE.ORG/) OR WES (HTTP://WWW.WES.ORG/)

▪ PROOF OF ENGLISH PROFICIENCY. ALL APPLICANTS WHOSE PRIMARY LANGUAGE IS NOT ENGLISH ARE REQUIRED TO PROVE THEIR ENGLISH PROFICIENCY. ALL OF THE FOLLOWING ARE ACCEPTABLE AS DEMONSTRATION OF ENGLISH PROFICIENCY:

1) A MINIMUM SCORE OF 213 ON THE COMPUTERIZED VERSION OF THE TEST OF ENGLISH AS A FOREIGN LANGUAGE (TOEFL)

2) A MINIMUM SCORE OF 79 ON THE INTERNET-BASED VERSION OF THE TEST OF ENGLISH AS A FOREIGN LANGUAGE (TOEFL)

3) A MINIMUM SCORE OF 550 ON THE PAPER-BASED VERSION OF THE TEST OF ENGLISH AS A FOREIGN LANGUAGE (TOEFL)

4) A MINIMUM SCORE OF 6.5 ON THE INTERNATIONAL ENGLISH LANGUAGE TESTING SYSTEM (IELTS).

▪ THREE LETTERS OF RECOMMENDATION FROM INSTRUCTORS OR PRACTICING PROFESSIONALS

▪ WRITTEN STATEMENT OF INTENT OUTLINING WHY YOU WOULD LIKE TO RECEIVE THIS DEGREE, WHAT YOU HOPE TO ACHIEVE DURING YOUR COURSE OF STUDY AND WHAT THE CONCEPT OF "BRANDING" MEANS TO YOU. (500-750 WORDS)

▪ 750 WORD ESSAY CRITIQUING A BRAND OF YOUR CHOICE. SUBJECT MATTER SHOULD INCLUDE: RELEVANCE IN THE MARKET, HISTORICAL SIGNIFICANCE (IF ANY), ASSESSMENT OF THE BRAND'S POSITIONING & CREATIVE ANALYSIS

▪ BRAND STRATEGY OR POSITIONING PROPOSAL AND / OR WHITE PAPERS. (IF YOU HAVE THEM)

▪ ANY BRANDING WORK CURRENTLY IN THE MARKET THAT YOU HAVE CONTRIBUTED TO WITH A STATEMENT OUTLINING THE CHALLENGE, YOUR PARTICIPATION AND A RATIONALE FOR THE RESULT (IF YOU HAVE THIS)

▪ RESUME, INCLUDING BOTH PROFESSIONAL EXPERIENCE AS WELL AS RELATED ACTIVITIES SUCH AS RESEARCH, AWARDS AND EXHIBITIONS

▪ PERSONAL INTERVIEW / ONCE YOUR APPLICATION HAS BEEN PROCESSED

▪ A CREATIVE PORTFOLIO IS NOT REQUIRED FOR THIS PROGRAM, BUT WILL BE REVIEWED IF SUBMITTED.
tuition

TUITION TO THE PROGRAM IS ESTIMATED AT $16,250 PER SEMESTER (15 CREDITS EACH) / $6,500 FOR THE SUMMER SEMESTER (6 CREDITS) WITH A DEPARTMENTAL FEE OF $325 PER SEMESTER. ESTIMATED SUPPLIES: $1,000
fin aid

THE SVA OFFICE OF FINANCIAL AID COORDINATES THE MANY SOURCES OF AID TO MEET AS MUCH OF THE STUDENTS’ FINANCIAL NEEDS AS FUNDING PERMITS. PROSPECTIVE STUDENTS INTERESTED IN PURSUING FINANCIAL AID SHOULD FILL OUT THE FREE APPLICATION FOR FEDERAL STUDENTS AID (FASFA.) THE FASFA SHOULD BE FILED OUT AS SOON AFTER JANUARY 1st AS POSSIBLE. CONTACT THE OFFICE FOR MORE INFORMATION AT 212.592.2030.
faq

DO I NEED A DESIGN BACKGROUND TO APPLY?
NO, NOT NECESSARILY. WE ARE LOOKING FOR CANDIDATES THAT HAVE A PASSION FOR STRATEGIC THINKING AS WELL AS A MULTITUDE OF CROSS-DISCIPLINARY INTERESTS.

DO I NEED A BUSINESS DEGREE TO APPLY?
NO, HOWEVER CANDIDATES SHOULD BE CURIOUS AND DEDICATED TO UNDERSTANDING THE BUSINESS OF BRANDING, MARKETING AND DESIGN.

CAN I WORK FULL TIME & TAKE THE PROGRAM?
YES. THIS PROGRAM HAS BEEN DESIGNED FOR WORKING PROFESSIONALS.

MOST COURSES TAKE PLACE IN THE EVENINGS FROM 6PM–9PM. HOWEVER, SOME COURSES, INCLUDING SHORT-INTENSIVES AND WORKSHOPS MAY TAKE PLACE OCCASIONALLY DURING THE DAY.

CAN I TAKE THIS COURSE REMOTELY?
THIS IS A FULL-TIME PROGRAM AND COURSES ARE NOT OFFERED REMOTELY. STUDIO COURSES AND SOCIAL ASPECTS OF THE PROGRAM ARE CENTRAL TO ITS CULTURE AND REQUIRE STUDENTS BE PRESENT FOR ITS SUCCESS.

HOW MANY STUDENTS DO YOU ACCEPT?
THERE WILL BE 20 - 22 STUDENTS PER YEAR.

WHAT TYPE OF JOB CAN I EXPECT TO GET WHEN I GRADUATE?
AGENCY SIDE:
BRAND CONSULTANT
STRATEGIC PLANNER
DESIGN MANAGER
ART DIRECTOR
BRAND DESIGNER
MARKET RESEARCH ASSOCIATE

CLIENT SIDE:
BRAND MANAGER
DESIGN MANAGER
DESIGN DIRECTOR
CORPORATE COMMUNICATIONS MANAGER
MARKETING SERVICES ASSOCIATE
how to apply

ALL GRADUATE APPLICANTS ARE REQUIRED TO COMPLETE OUR ONLINE APPLICATION FORM AND SUBMIT A NONREFUNDABLE $80 APPLICATION FEE USING A CREDIT CARD.

NOTE: THE ONLINE APPLICATION IS NOT OFFICIALLY SUBMITTED UNTIL VALID CREDIT CARD INFORMATION HAS BEEN SUPPLIED. UPON COMPLETION, CONFIRMATION WILL BE SENT.

IN ONE PACKAGE, WE WILL NEED TO RECEIVE THE FOLLOWING:

▪ PROOF OF A BACHELOR'S DEGREE FROM A REGIONALLY ACCREDITED COLLEGE OR UNIVERSITY

▪ THREE LETTERS OF RECOMMENDATION FROM INSTRUCTORS OR PRACTICING PROFESSIONALS

▪ WRITTEN STATEMENT OF INTENT OUTLINING WHY YOU WOULD LIKE TO RECEIVE THIS DEGREE (500-750 WORDS)

▪ 750 WORD ESSAY CRITIQUING A BRAND OF YOUR CHOICE

▪ BRAND STRATEGY OR POSITIONING PROPOSAL AND / OR WHITE PAPERS. (IF YOU HAVE THEM)

▪ ANY BRANDING WORK CURRENTLY IN THE MARKET THAT YOU HAVE CONTRIBUTED TO WITH A STATEMENT OUTLINING THE CHALLENGE, YOUR PARTICIPATION AND A RATIONALE FOR THE RESULT (IF YOU HAVE THIS)

▪ RESUME, INCLUDING BOTH PROFESSIONAL EXPERIENCE AS WELL AS RELATED ACTIVITIES SUCH AS RESEARCH, AWARDS AND EXHIBITIONS

▪ A CREATIVE PORTFOLIO IS NOT REQUIRED FOR THIS PROGRAM, BUT WILL BE REVIEWED IF SUBMITTED.

ALL REQUIRED APPLICATION MATERIALS MUST BE SENT TOGETHER IN ONE PACKAGE TO THE OFFICE OF GRADUATE ADMISSIONS. APPLICANTS SHOULD MAIL DOCUMENTS BY A TRACKABLE MEANS SO THAT THEY CAN CONFIRM DELIVERY.

PLEASE SEND ALL MATERIALS TOGETHER TO:
OFFICE OF GRADUATE ADMISSIONS
SCHOOL OF VISUAL ARTS
209 EAST 23RD STREET
NEW YORK, NY 10010-3994

APPLICANTS MAY ALSO DROP MATERIALS OFF IN PERSON TO THE MAIN ADMISSIONS OFFICE
LOCATED ON THE FIRST FLOOR:
AT 209 EAST 23RD STREET BUILDING
(BETWEEN 2ND AND 3RD AVENUES).
THE OFFICE IS OPEN MONDAY THROUGH FRIDAY
FROM 9:00 AM - 5:00 PM.

WE RECOMMEND THAT APPLICATIONS BE SUBMITTED BY JANUARY 15, 2010, ALTHOUGH WE WILL CONTINUE TO ACCEPT APPLICATIONS ON A ROLLING ADMISSIONS BASIS AS SPACE ALLOWS.